zz "Helly-Hansen Yachting Wear" vintage promotional leaflet with Blacks of Greenock price list (1967) (SOLD)
"Helly-Hansen Yachting Wear" vintage promotional leaflet with Blacks of Greenock price list (1967) (SOLD)
A 1967 vintage promotional / advertising leaflet for Helly-Hansen of Norway Yachting Wear, stated on reverse to be "Printed in Norway 12/67...For distribution abroad". The leaflet, which comprises eight pages (one sheet with three folds), measures approximately 21.2 x 14.7cm (8.35 x 5.8in) when fully folded. It is illustrated in colour throughout, with front cover artwork typical of the period, a large photo of a yachting scene occupying two pages, and several smaller photos accompanying descriptions of the products. An original retailer's sticker (for Blacks of Greenock, London) is attached to the front cover, and the same retailer's price list (with pre-decimal prices for eight items of Helly-Hansen clothing) is enclosed.
There is some creasing, discoloration, marking and bumping to the edges of the leaflet, and corresponding wear to the price list; this nevertheless remains an attractive and displayable piece of 1960s advertising ephemera, of interest to yachting enthusiasts and fashion collectors alike.
SOLD Sep. 2016
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